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L'Oréal Professionnel DIA Richesse

rich demi-permanent hair color
Tone on tone rich demi-permanent hair color without ammonia for an ultra trendy result with a shiny reflective finish and very soft touch. Ideal for natural or colour-treated hair...
More information
L'Oréal Professionnel DIA Richesse rich demi-permanent hair color
58 versions
Show variants
Versions L'Oréal Professionnel DIA Richesse
Contents Colour Loreal Diarichesse
Availability
Price
Defect 50ml 5,8 moca cappuccino

In stock (2 pcs)

4.08 £ Old price:  4.77 £

8.16 £ / 100 ml

damaged box

50ml 6,64 rouge passion

In stock (3 pcs)

5.67 £

11.34 £ / 100 ml

50ml 1 black

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 3 darkest brown

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 4 dark brown

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 4,15 chocolate

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 4,20 iridescent burgundy

In stock (8 pcs)

5.78 £

11.56 £ / 100 ml

50ml 4,62 amaryllis

In stock (8 pcs)

5.78 £

11.56 £ / 100 ml

50ml 5 light brown

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,13 cool chestnut

In stock (10 pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,31 Praline

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,32 café

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 6 light brown

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,13 walnut

In stock (8 pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,34 honey chesnut

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,35 maple

In stock (10 pcs)

5.78 £

11.56 £ / 100 ml

50ml 7 dark blonde

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,30 Gold

In stock (9 pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,31 honey vanilla

In stock (9 pcs)

5.78 £

11.56 £ / 100 ml

50ml 8 Blonde

In stock (7 pcs)

5.78 £

11.56 £ / 100 ml

50ml 8,31 golden beige

In stock (4 pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,35 warm chestnut

In stock (2 pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,01 smoked almond

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,12 sweet molasses

In stock (1 pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,23 hazelnut honey

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,01 natural cool blonde

In stock (4 pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,13 Satin blond

In stock (3 pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,23 Toffee creme

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,32 iridescent honey blonde

In stock (3 pcs)

5.78 £

11.56 £ / 100 ml

50ml 9,31 Light beige blonde

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,3 brown sugar

In stock (2 pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,60 poppy

In stock (9 pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,3 dark golden blonde

In stock (10 pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,45 cinnamon

In stock (6 pcs)

5.78 £

11.56 £ / 100 ml

50ml 8,3 light golden blonde

In stock (9 pcs)

5.78 £

11.56 £ / 100 ml

50ml 9 very light blonde

In stock (4 pcs)

5.78 £

11.56 £ / 100 ml

50ml 9,13 very light ash gold blonde

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,8 moca cappuccino

In stock (5 pcs)

5.78 £

11.56 £ / 100 ml

50ml 6,8 mocca caramel

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml 7,8 mocca latte

In stock (5 pcs)

5.78 £

11.56 £ / 100 ml

50ml 9,01 cool milkshake

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml S11 silver

In stock (10+ pcs)

5.78 £

11.56 £ / 100 ml

50ml S24 rose gold

In stock (7 pcs)

5.78 £

11.56 £ / 100 ml

50ml 5,01 smoked walnut

In stock (1 pcs)

5.87 £

11.74 £ / 100 ml

50ml 5,15 cappuccino

In stock (10+ pcs)

6.16 £

12.32 £ / 100 ml

50ml 5,25 iced chestnut

In stock (6 pcs)

6.16 £

12.32 £ / 100 ml

50ml 8,13 light ash beige

In stock (6 pcs)

6.16 £

12.32 £ / 100 ml

50ml 4,8 moca espresso

In stock (10+ pcs)

6.16 £

12.32 £ / 100 ml

50ml 9,02 pearl milkshake

In stock (4 pcs)

6.16 £

12.32 £ / 100 ml

50ml 5,12 blueberry chestnut

In stock (10+ pcs)

6.16 £

12.32 £ / 100 ml

50ml 6,32 dark golden iridescent blonde

In stock (8 pcs)

6.16 £

12.32 £ / 100 ml

50ml 8,34 Light gold ash blonde

In stock (10+ pcs)

6.16 £

12.32 £ / 100 ml

50ml ,26 amethyst bronze

In stock (3 pcs)

6.16 £ Recommended retail price:  7.14 £

12.32 £ / 100 ml

50ml clear Expected on Sep 9, 2022 The product should be available from that date.

5.78 £

11.56 £ / 100 ml

50ml 2,10 blue Onyx Expected on Sep 9, 2022 The product should be available from that date.

5.78 £

11.56 £ / 100 ml

50ml 10,12 silver pearl milkshake Expected on Sep 9, 2022 The product should be available from that date.

5.78 £

11.56 £ / 100 ml

50ml 6,40 intense copper blonde On request The product is sold out shortly or it's a novelty. Availability on request. /Please contact us for availability.

5.78 £

11.56 £ / 100 ml

50ml 8,02 light pearl blonde On request The product is sold out shortly or it's a novelty. Availability on request. /Please contact us for availability.

6.16 £

12.32 £ / 100 ml

50ml 1,00 deepest black Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 6,42 light copper chestnut Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 9,03 honey milkshake Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 7,35 terracotta Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 6,31 gingerbread Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 7,24 Pearl Honey Blonde Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 9,11 iceberg grey Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 6,53 candied walnut Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 4,26 Aubergine Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 5,07 natural matte light brown Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 7,34 golden copper blonde Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 7,14 Caramel Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 4,5 truffle Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 6,24 iced tea Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 7,40 copper opal Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml ,24 sunstone bronze Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 5,54 intense mahogany Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 4,01 natural ash brown Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 4,12 Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 5,52 raspberry truffle Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 5,42 copper chestnut Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 5,5 mahogany Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 3,00 deep darkest brown Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 6,02 glazed pecans Sold out This product can no longer be purchased and we cannot guarantee its availability.
50ml 10,23 pearly golden milkshake Sold out This product can no longer be purchased and we cannot guarantee its availability.
Show sold out variants
L'Oréal Professionnel DIA Richesse

Tone on tone rich demi-permanent hair color without ammonia for an ultra trendy result with a shiny reflective finish and very soft touch. Ideal for natural or colour-treated hair.

Rich color. Zero Ammonia.

Benefits

  • Delivers deep, rich tones and radiant latern
  • Perfect to darken or go back to a natural base
  • A perfect hair dye for your first time
  • Ideal for blending away your first grey hairs leaving it with a natural-looking colour
  • Darkens up to 4 tones without pre-colouring
  • Lightens up to 1,5 level
  • Covers up to 70% of grey hair
  • With innovative conditioning formula for exceptional softness
  • Cream texture, ammonia-free (odourless)
  • Lasts up to 6 weeks
  • CLEAR shade allows to reduce the reflect of all DIA Richesse

Technology

  • Advanced Alkaline Technology - the alkaline agents slightly open the hair fiber allowing colourants to penetrate the cuticle.

How to use

In an applicator bottle or bowl, pour color and developer in 1:1,5 ratio. Mix. On dry, unwashed hair, apply with brush or applicator bottle regrowth, lengths and ends. Leave for recomended development time. Do not use heat. When development time is complete, add a little warm water to the hair and gently emulsify. Thoroughly rinse and shampoo once. (Post Color Shampoo or Metal Detox Shampoo).

  • Mixing ratio: 1:1,5 (50 ml of a DIA Richesse + 75 ml of DIActivateur)
  • Development time: 2-20 minutes
  • Developer: L´Oreál Professionnel DIActivateur 9 vol. (2.7%) or 15 vol. (4.5%)

DEVELOPERS RULES

  • 9 Vol (2.7%): less lift, perfect balance to reveal reflection and depth to a same base level. To cover up to 30% grey hair.
  • 15 Vol (4.5%): up to 1,5 level of lift, perfect reveal reflection, to achieve best result on grey hair. To cover between 30% and 70% grey hair.

PROCESSING TIME RULES

  • Toning: 2-10 minutes
  • Colormatch/Refresh: up to 20 minuátes
  • Grey blending/Virgin application: 20 minutes
  • Lowlights: up to 20 minutes

FUTURE APPLICATION

  • Apply the mix on the regrowth only and let process 20 minutes.
  • Take through lengths for the 5 last minutes.
  • If hair colour is well maintained, simply take through with emulsion.
  • Shampoo and rinse thoroughly and finish with a Pro Classics Colour Shampoo.

Tip! To lighten a natural base on hair that sensitized, use Diarichesse on the re-growth and DiaLight on the mid-lengths and ends. The CLEAR shade allows to reduce the reflect of all DIA Richesse by mixing it to the selected shade: 1/4 CLEAR + 3/4 selected shade or 1/2 CLEAR + 1/2 selected shade.

Key features
Hair type: All types
Benefit: Shine
Ingredients: Ammonia free
Any questions?
Ask more

Catherine Neat hair and skin specialist
Catherine Neat
hair and skin specialist

+44 330 808 5640
At workdays: 8:00-16:30

info@glamot.com

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