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Semi-permanent direct dye color coats the outside of the hair fiber. Benefits An extensive palette of vidid shades, do not require a developer Intermixable within the same technology (semi...
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Semi-permanent direct dye color coats the outside of the hair fiber.
Benefits
An extensive palette of vidid shades, do not require a developer
Intermixable within the same technology (semi shades mixed with semi shades)
Deposits more evenly for smooth and balanced color
5x more conditioning, maximum longevity, ultimate vibrancy
Last up to 42 shampoos when treated for properly
Clear provides hi-shine or to dilute your shade and make more pastel
Technology
Pre-Toning Technology - helps your hair color come out smooth and balanced
High concentration of vivid dyes - good cover ability
Deep Conditioning Agents - built into every shade, provides 5x more care than other semi-permanent color
How to use
Apply SOCOLOR Cult directly to natural or pre-lightened clean, towel-dried hair. The lighter your starting level the brighter your end result will be. For best results apply to hair that is 80-100% dry. Apply with bowl and brush. Process at room temperature for 20 minutes. For more vibrancy, process for 30 minutes. Do not use heat. Then rinse with cool water and apply conditioner. No need to shampoo.
Starting level: levels 8-10
Development time: up to 20-30 minutes at room temperature
Tip! To create fashion shades, in many cases, pre-lightening will be necessary. We recommend Light Master for all your lightening needs.
The manufacturer is responsible for the product composition. Due to possible changes, we recommend checking the composition directly on the packaging.
Warning
Hair dyes can cause severe allergic reactions. It is essential to follow the instructions before use. Wear suitable disposable gloves during preparation, application, and rinsing. Read the instructions carefully and follow them exactly. This product is not intended for persons under the age of 16. Avoid contact with the eyes. In case of eye contact, rinse immediately and thoroughly with water and seek medical advice. Temporary black henna tattoos may increase your risk of allergy. Do not use hair dye if you have a rash on your face or a sensitive, irritated, or damaged scalp; if you have previously experienced an allergic reaction to a hair colourant; or if you have had a reaction to a temporary black henna tattoo in the past. An allergy alert test must be carried out 48 hours before each use of the product. Make sure you purchase the product early enough to perform the test. Keep out of reach of children. Do not use this product for any purpose other than colouring hair. Rinse hair thoroughly after application. Always follow the instructions for use.
Manufacturer
Matrix
15, rue Saint-Florentin
75008 Paris
https://www.matrix.com/
fragen@loreal-group.com
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