Joico Color Butter

The Joico Color Butters are brilliant, ultra-moisturizing hybrid products to amp up the richness of your high-beam hair color or add a pop of color to your blonde hair.

Instantly add vibrant color or refresh faded color!

Benefits

• The perfect blend of color & care
• Colors last up to 10 shampoos
• Strengthens weak & pre-lightened hair - reduces hair breakage by over 44%
• Leaves your hair frizz-free and amazingly responsive to styling!
• Refreshes faded color shades
• Adds vibrant pop colors to your hair
• Color Butter can be creatively intermixed for endless shade and intensity options.

Key ingredients

• Kukui nut oil - moisturizes dry hair while improving elasticity and shine
• Shea butter - provides intense hydration and regeneration
• Direct deposit dyes - recharge faded hues and rev up dynamic color for up to 10 shampoos
• Bio-advanced peptide complex - target damaged areas of hair from the cuticle to the cortex, repairing damage, increasing strength, making the hair less prone to damage
• Arginine - helps shield and protect fragile hair's protein and lipids rendering it stronger and more responsive

How to use

Wearing gloves is recommended with applying and rinsing.

• Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
• Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7 for Pink, Red, Green and at least a level 9 for Purple, Titanium, Blue), wait 5 minutes and rinse.

TIP! Applying to damp hair will give you a lighter color deposit, while dry hair application results in a more intense shade.

3 different ways to create your own custom shades

1. Intermix each shade for strong, bold and artistic customized shades.
2. Intermix any shade or customized formula with your favorite Conditioner like K-PAK® Color Therapy™ or Moisture Recovery to dilute or lighten the intensity a shade.
3. Deepen your Color Butter shades by repeating an application 2-3 times. Apply your first application, process, and rinse the hair. Repeat this process 2-3 times to deepen your color butter result.