L'Oréal Professionnel Majirel High-Lift

Long-lasting permanent colour for different shades of blonde, from ultra neutralized to platinum hair color.

Benefits

• Provides from ultra-cool tones to luminous platinum blondes
• Lifts and deposits tone at the same time
• Lifts up to 4,5 levels, no lightener needed!
• Formulated with neutralisation reflects to keep your hair super cool
• Ideal base level 5-9
• Covers up to 30% white, does not cover 100% grey hair
• Strengthens and reinforces the hair from the inside out
• Suitable for application to the entire head of hair

Technology

• ICIUM+ - highly neutralizing technology, absorbs warm brightening bases deep into the hair fibers for cool, ice-cold results.
• Ionène G™ - repairs the smoothness of the hair fiber, this exclusive conditioning polymer restores, protects, and continuously conditions the hair
• Incell™ - improves the hair’s porosity and shine, this multi-dimensional ceramide strengthens natural cohesion of the hair for continued long-lasting conditioning results

How to use

Mix color with developer at the recommended ratio. Apply to dry hair. Leave for 50 minutes. When development time is complete, add a little warm water to the hair and gently emulsify. Thoroughly rinse color from the hair and shampoo.

• Mixing ratio: 1:2 (color to developer)
• Development time: 50 min (do not use heat)
• Recommended developer: L'Oréal Professionnel Oxydant Cream 6% or 9%

VIRGIN APPLICATION

• Apply mixture ½ inch away from scalp to the mid-lengths/ends
• Process for 15-20 minutes
• Apply mixture to the new growth and re-apply to mid-lengths/ends
• Develop for full development time

RE-GROWTH APPLICATION

• Apply to dry, unwashed new growth
• Process for full development time
• Take through using DIALIGHT with 6-volume developer (Suggested shades: 9.03, 9.3, Clear)

To be mixed with L'Oréal Professionnel Oxydant Cream.