L'Oréal Professionnel Série Expert Vitamino Color Soft Cleanser

Concentrated sulfate-free shampoo with resveratrol for perfect salon colored hair. Soft care for the most sensitive colors.

Benefits

• Mild sulfates gently eliminate impurities whilst protecting colored hair
• Ideal for damaged and weakened colour-treated hair that’s sensitive and brittle
• Respects and reinforces the hair’s fibres from root to tip
• Delivers 6x more shine and reveals beauty of salon colored hair
• Color protection from fading up to 8 weeks (2 weeks longer than the previous version)
• Strengthens and protects fiber from damage
• Hair is instantly soft and protected

Technology

• Co-emulsion texture - the surface perfectors are now 50-times smaller than before, producing a super-lightweight feel and ultra-shiny finish
• Resveratrol - contains high concentrations of antioxidants – and works to defend the hair against colour-fading free-radicals and UV damage
• Panthenol - moisturizes, smoothes the hair surface and increases damage protection

How to use

Apply half your usual dose to wet hair. Lather. Rinse.