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Sulfate free shampoo for colored hair. Ideal for client wanting to maximise colour retention.
After a colouration, current care technologies mainly seal the cuticle, leaving the matrix structure unattended which can lead to a lack of resilience, hair breakage and dramatic colour fade. When hair is adjusted to the optimal pH value of 4.5, the matrix around the cortex microfibriles is tightened and stabilised, keeping the colour pigments frozen deep inside the hair structure.
Colour appears as vibrant as on day one until the next salon visit.
Apply to wet hair. Massage gently. Leave for 1-2 minutes. Rinse thoroughly and repeat if necessary. Suitable for daily use.