Color Wow Styling

Because color-treated hair is fragile, every Color Wow “styler is a “mash-up” of two technologie - treatment and styling in one. Every formula treats, helps repair hair and prevent breakage during the styling process, so it can be gently coaxed rather than forced into style. This unique two-in-one styling makes styling faster, easier, healthier creating wow results: more gloss, more bounce, brighter color, less stress and breakage, more shine,..more WOW.