Authentic Formulas

One product, a multitude of uses. Skin, face, hair, there's only one solution that can enhance every inch of your body. Akin to the natural remedies used to treat everything from scrapes to household spills, an Authentic Formula solution is the only beauty product you need. All products have 4 function: washing, hydration, nutrition and protection. Authentic Formula products contain 98-100% natural organic substances such as safflower oil, organic jojoba oil, sesame oil, and shea butter.

Free of sulfates (SLS, SLES), parabens, synthetic color, silicones and ethoxylates.