ghd Dramatic Ending - Smoooth & Finish Serum

A lightweight finishing serum designed as the final step after styling. It helps smooth the hair cuticle, tame frizz and enhance shine without leaving the hair feeling heavy or greasy.

Benefits

• Instantly smooths the hair for a sleek, salon-finished look
• Helps reduce frizz and roughness
• Enhances the hair's natural shine
• Leaves the hair with a smooth, silky finish
• Lightweight formula delivers results without weighing the hair down
• Ideal as the final step after heat styling
• Can also be applied to damp hair before blow-drying
• According to the manufacturer, 9 out of 10 women noticed smoother hair immediately¹
• According to the manufacturer, 7 out of 10 women noticed enhanced shine¹
• According to the manufacturer, 8 out of 10 women rated their hair as smoother and sleeker¹

1: Results from a consumer test involving 100 women, as reported by ghd.

Key ingredients

• Cyclopentasiloxane – a lightweight silicone that helps distribute the serum evenly through the hair while creating a smoother finish without significantly weighing it down.
• Dimethicone – helps smooth the hair cuticle, reduce friction and enhance shine. It forms a light protective film on the hair surface, leaving the lengths smoother and more polished.

How to use

1. Dispense one pump of serum into your palms (about 1.5 pumps for thick or coarse hair).
2. Rub the serum between your palms and fingers.
3. Work it gently through the mid-lengths and ends.
4. Avoid applying directly to the roots to help maintain volume.
5. For an even smoother finish, apply a small amount to damp hair before blow-drying.

FAQ

• Is the serum suitable for fine hair?
  Yes. According to the manufacturer, it is a lightweight serum that won't weigh the hair down. For fine hair, start with a very small amount.

• Does it provide heat protection?
  The serum is primarily intended for smoothing and finishing the hair, not as a dedicated heat protectant. Before blow-drying, straightening or curling, it is recommended to use a separate ghd heat protection product.

• Does it contain silicones?
  Yes. The formula contains Cyclopentasiloxane and Dimethicone.