Joico K-PAK Reconstructing Shampoo

Turns your cleansing into the first step of a reconstruction process specifically designed for hair that’s been put through the ringer. Whether the culprit is overzealous thermal styling or harsh chemical services, our star shampoo actually restores hair’s original condition, measurably increasing strength, and giving it a cloak of protection to fend off future damage.

Perfect choice for: Fine hair (thanks to its low-molecular weight), as well as coarse, thick strands (thanks to a cream-based formula that’s rich and substantial).

Here’s how: No rocket science here… just shampoo, rinse, and repeat, if you like. (We know you’ll like.) Follow with K-PAK Conditioner for a great hair treat!

The inside secret: Think of our formula as a missile on a mission. This hair healer goes right to the damaged areas of the cuticle, instantly filling in those lost amino acids, and restoring elasticity, strength and shine with a powerful combination of our best antioxidant, Bio-Advanced Peptide Complex; plus Keratin Silicone, Vitamin E, and Aloe.