Featherlocks is the brainchild of Alex Litowitz, a hairstylist and expert in hair extensions who in early 2010 was inspired to put feathers in her client’s hair. Alex’s twin sister Donya recognized the potential for an international trend and partnered with Alex to create Condition Culture – a website where professionals come to find the next salon trend.
While searching for a location to launch their company in Miami, FL, the twins discovered the building they would soon set up shop was built by their great-grandfather, Donald S. Lavigne. He owned Lavigne Uniforms which sold custom tailored police, war and hotel uniforms. With this knowledge, the sisters knew the location selection was fate and officially launched Condition Culture’s corporate offices and warehouse. Since then, feather hair extensions have exploded into a nationwide phenomenon and Featherlocks became a recognized brand among hair experts.
The sisters’ perseverance and commitment to quality launched Featherlocks into the spotlight as the premier feather extension product worldwide. Our merchandising team works to ensure that every product packaged, inspected, and shipped meets the Condition culture standard. Due to our continued commitment to brand quality and customer service, Condition Culture continues to be the international leader in feather hair extensions.