Brand Story: From the Salon Chair to Millions of Followers
Dejan Garz is not just another name on a cosmetics label. He is one of Germany’s most influential hairstylists, having built his career on honesty and professional expertise. Through his social media presence, where he is followed by more than 1.5 million people, he communicates with real customers every day and understands their most common hair concerns. It was precisely this interaction — and his desire to demystify the world of haircare — that led to the creation of Dejan Garz Haircare. Dejan understood that people do not want to spend hours in the bathroom studying complicated formulas. They are looking for products that simply and reliably work.
The Foundation Concept – Everything Your Hair Truly Needs
While other brands release dozens of collections, Dejan Garz focuses on just one: The Foundation. This range is a statement against unnecessary overconsumption in cosmetics. The goal was to create a universal system that meets the needs of fine, curly, and damaged hair all at once. Thanks to its innovative formula with a “zero-gravity effect”, hair remains light, airy, and free from any weighed-down feeling — even when treated to intensive care.
Quality Without Empty Promises
The brand combines modern active ingredients, such as salicylic acid and panthenol, with premium natural oils. The result is straightforward haircare, recognizable by its timeless design and luxurious signature fragrance. All products are vegan, unisex, and developed with maximum focus on ingredient transparency and environmental sustainability. If you are looking for a path to soft, healthy-looking hair without unnecessary confusion, The Foundation is everything you need.
