Joico InnerJoi Preserve

Joico InnerJoi Preserve – Color Protection Powered by Nature

The InnerJoi Preserve collection was created especially for color-treated hair, delivering long-lasting vibrancy and protection against fading. By combining effective natural ingredients with modern technology, it provides hair not only with care but also with the protection it needs to stay healthy, shiny, and full of life.

At the heart of the line is the synergy of beetroot extract, which helps maintain color, and raspberry seed oil – rich in omega fatty acids, vitamin E, and antioxidants. Supporting healthy-looking hair are olive ester, derived from upcycled olive oil production, and vegan protein from peas and other plant sources, which mimics natural hair proteins. The result is stronger, more vibrant, and protected hair – with respect for nature and its natural beauty.