The founder of Bio Ionic Fernando Romero discovered the natural hair smoother - the Agave plant. It wasn't long before a new smooth hair care was born. Agave products remove up to unwanted hair volume and reduce frizz by up to 80%. In addition, thanks to sugar molecules, Agave captures water molecules that are bound to the hair cuticle for long-lasting hydration, softness and shine. Free of formaldehyde, thioglycolate ammonia, sodium hydroxide or other irritating chemicals.