NUXE

NUXE: Parisian Expertise Meets Natural Luxury

The NUXE brand is synonymous with high-end French skincare, where science meets nature to provide top-quality care for skin, body, and hair. Founded in Paris, the company boasts its own team of researchers and formulation experts who ensure the highest quality of every product. Its 100% French production, primarily carried out in a state-of-the-art facility in Brittany, underscores its commitment to excellence and precision.

The story of NUXE is closely tied to the vision of founder Aliza Jabès, a pioneer of natural cosmetics. Inspired by her father, a pharmacist, and the world of plants, Aliza set out in the early 1990s to create a brand that would offer effective yet gentle care for skin, body, and hair. By acquiring a small Parisian laboratory, she laid the foundation for what later became a global phenomenon.

Her desire for a simple yet powerful product led to the creation of the brand's most iconic offering – Huile Prodigieuse®. This revolutionary dry oil, composed of 100% natural plant oils, became the perfect solution for busy women. It nourishes, restores, and beautifies the face, body, and hair, all with a luxurious dry texture. Its unmistakable fragrance and elegant design transformed skincare into a new kind of beauty ritual.

NUXE represents the perfect blend of French pharmaceutical precision and natural indulgence. Each product harnesses the power of nature while delivering an irresistible sensory experience. The products are effective, enchanting, and sensual – the perfect everyday luxury you’ll fall in love with.

NUXE stands at the intersection of science and nature, constantly pushing the boundaries of innovation and guaranteeing proven results. This is why it has become the best-selling natural cosmetics brand in French pharmacies.

Experience the world of NUXE and discover the Parisian magic of natural beauty.